2.3.2.4 kutengeka

Population kulowerera, wakagwiritsidwe kulowerera, ndipo dongosolo kulowerera zimawalepheretsa kugwiritsa ntchito deta lalikulu gwero kuphunzira mumaganiza yaitali.

Mmodzi mwa ubwino waukulu wa malo ambiri waukulu deta ndi kuti deta nthawi. Asayansi Social kuitana kwa mtundu uwu deta pa nthawi, deta kotenga. Ndipo, mwachibadwa, deta kotenga kwambiri pophunzira kusintha. Kuti molondola kuyeza m'mene zasinthira Komabe, muyeso dongosolo lidzapatsidwa akhazikike. Mawu a Katswiri Otis Dudley Duncan, "ngati mukufuna kuyeza m'mene zasinthira, sasintha muyeso" (Fischer 2011) .

Mwatsoka, ambiri deta lalikulu kachitidwe makamaka dongosolo ntchito kuti akonze n'kuulanda digito kuda-kusintha nthawi zonse, ndondomeko imene Ndiyimbanso kulowerera. Makamaka, ndondomeko izi zisinthe mu njira zitatu: anthu kulowerera (kusintha amene akuwagwiritsa), khalidwe kulowerera (kusintha mmene anthu ntchito), ndi dongosolo kulowerera (kusintha mu dongosolo wokha). Magwero atatu kulowerera zikutanthauza kuti chitsanzo chirichonse mu deta digito kufufuza akhoza kuyamba chifukwa cha zinthu zasintha mu dziko, kapena zikhoza chifukwa cha mawonekedwe ena kulowerera.

Chitsime woyamba wa kulowerera-anthu kulowerera-ndi amene akugwiritsa ntchito dongosolo, ndipo zimasintha pa mamba nthawi yaitali ndi mamba yochepa nthawi. Mwachitsanzo, kuyambira mu 2008 kudzapereka zaka pafupifupi anthu pa chikhalidwe TV chawonjezeka. Kuwonjezera mumaganiza awa nthawi yaitali, anthu pogwiritsa ntchito dongosolo nthawi iliyonse zimasiyanasiyana. Mwachitsanzo, pa chisankho US Pulezidenti wa 2012 chiwerengero cha Tweets za ndale zimene zinalembedwa ndi akazi fluctuated tsiku ndi tsiku (Diaz et al. 2016) . Choncho, imene imaoneka kuti kusintha pa maganizo a Twitter vesi zikhoza kungokhala kusintha amene akulankhula pa mphindi iliyonse.

Kuwonjezera kusintha amene akugwiritsa ntchito kachitidwe, pali azisinthidwanso mmene dongosolo ntchito. Mwachitsanzo, pa Alanda Gezi Park zionetsero ku Istanbul, Turkey mu 2013 zionetsero anasintha ntchito zawo za hashtags monga zionetsero kusanduka. Apa mmene Zeynep Tufekci (2014) anafotokoza kulowerera, amene anakhoza kudziwa chifukwa iye anali kuona khalidwe on Twitter ndi pansi:

"Kodi chinachitika chinali chakuti mwamsanga pamene zionetsero anakhala nkhani lalikulu, anthu ambirimbiri. . . anavula hashtags koma Atchule chinthu chatsopano. . .. Ngakhale zionetsero anapitiriza, ndipo ngakhale kwambiri, ndi hashtags anakafera. Interviews anaulula zifukwa ziwiri izi. Choyamba, kamodzi aliyense anadziwa nkhaniyi, ndi chizindikiro chinali pa kamodzi zosafunika ndi wolowerera pa khalidwe-okha Twitter nsanja. Chachiwiri, hashtags anali amangoona ngati zothandiza kukopa chidwi ndi mutu womwe, osati kuyankhula za izo. "

Choncho, akatswiri amene akuphunzira zionetsero mwa kupenda Tweets ndi hashtags zionetsero zokhudzana kodi ndi maganizo olakwika zomwe zikuchitika chifukwa cha kulowerera izi khalidwe. Mwachitsanzo, mwina amakhulupirira kuti mumve za zionetsero utachepa kale kwenikweni utachepa.

Mtundu wachitatu wa kulowerera ndi dongosolo kulowerera. Pankhaniyi, si anthu kusintha khalidwe kusintha awo, koma kachitidwe lokha kusintha. Mwachitsanzo, pa nthawi Facebook chawonjezeka malire pa kutalika kwa zosintha udindo. Choncho, aliyense kuphunzira kotenga wa zosintha udindo adzakhala chiopsezo ku zinthu zakale chifukwa cha kusintha. System kulowerera ndi yogwirizana vuto wotchedwa algorithmic kuthetsa nzeru zomwe ife tifike.